10 legendary chewing gums of the 90s (14 photos)

6 October 2024
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Category: story, 0+

Surprisingly, but true: people are willing to pay a lot of money to once again experience “the same” taste and aroma of chewing gum that was sold in the 90s. Of course, it seems to every person that everything tasted better in childhood.





In addition, the lack of pocket money then made the forbidden fruit even sweeter. We remembered 10 chewing gums that are part of the cultural code of everyone who grew up in the 90s.

1. Donald



A special feature of “Donald” were inserts with comics about the famous Disney duckling

This chewing gum hit the USSR market already in the mid-80s. According to legend, most often it was distributed illegally through gypsies, who sold Donald to children for a ruble - huge money at that time. A special feature of “Donald” was inserts with comics about the famous Disney duckling (almost unknown in the Soviet Union at that time).

It was the inserts from this chewing gum that were most valued among children. Soviet children owe such an important part of their childhood to the Dutch company Maple Leaf, which agreed in the 60s with Disney to use the logo and cartoon characters for chewing gum inserts, which were produced until the end of the 80s.

The last "Donalds" were produced in December 1989 and were sold in the Union until the expiration date - 1992-1993. In the 90s, the company switched to producing chewing gum, which was fashionable at that time.





The last "Donalds" were produced in 1989

By the mid-1990s, Maple Leaf, in crisis, attempted to re-release "The Donald" with different inserts and wrappers. But this did not bring success. Nevertheless, the chewing gum itself was produced until the mid-90s in China, Turkey and Poland on a legal and illegal basis. By the end of the 90s, Maple Leaf went out of business.

2.Donald Duck



Donald Duck was much less valued among teenagers than Maple Leaf's "Donald"

Donald Duck was much less valued among teenagers than Maple Leaf's "Donald". The younger generation, most likely, only remembers “Donald Duck” from the Candy Team (Denmark), who was colloquially called “little head”.

Instead of inserts, this chewing gum had “transfers” - children’s transfer tattoos. "Donald Duck" appeared on the market in the mid-1980s and was produced for 10 years.



Instead of inserts, this chewing gum had “transfers” - children’s transfer tattoos

Many series of this chewing gum were released, and attempts were made to enter foreign markets. For example, in Brazil, chewing gum was released under the name Pato Donald.

3. Turbo



Turbo inserts with photos of cars or motorcycles are still objects of obsessive collecting.

One of the most popular chewing gums in the 90s was produced by the Turkish company Kent Gida. Turbo production began in the mid-80s. The first series were peach flavored, later other fruit flavors appeared. Turbo inserts with photos of cars or motorcycles are still obsessively collectible.

The very first series of "Turbo" inserts is one of the most expensive - the cost of an insert can reach up to $250, depending on the condition and copy number.

Since the mid-90s, Turbo chewing gum began to be produced in three versions - Turbo Super, Turbo Classic and Turbo Sport, differing in the types of cars on the inserts (modern, retro and sports). It is noteworthy that factual errors were very common in the name of the vehicle model. A total of 1,620 Turbo inserts were produced in 11 series. Production of the original Kent gum ceased in 2007.



Since the mid-90s, Turbo chewing gum began to be produced in three versions - Turbo Super, Turbo Classic and Turbo Sport.

The very first Turbo Kent series was released in 1986. This chewing gum was not distributed on the territory of the USSR; the main sales were in Bulgaria and the Czech Republic. 1 series with numbers 1-50 is one of the most expensive areas in collecting inserts. Depending on the number and condition of the insert, the cost of a copy can reach $200

4.Bombibom



Many people remember the first issue, which hit the USSR markets in 1991.

Another Turkish chewing gum produced by Baycan Gida, which was produced only in the 90s. Many people simply called it “the bomb.” Most often you could come across Bombibom with chocolate, melon, apple or mint flavors. The Bombibom square inserts, like the Turbo inserts, had photographs of various car brands.

Many people remember the first issue, which hit the USSR markets in 1991. It had a melon flavor and puffed up well.

5. Tipitip



"Tipi Tip" began to be produced in Turkey in the mid-70s

Many still remember and love this little man with a long nose, an eccentric bow tie and big glasses. Inserts with comics about his adventures were highly valued among children (though, unfortunately, only a few knew Turkish). Chewing gum came to the USSR in the mid-80s and was produced until the end of the 90s.

6. Bazooka



Bazooka is one of the first chewing gums to appear in America.

Bazooka is one of the first chewing gums to appear in America. Chewing gum of this brand appeared on sale immediately after the Second World War, and became very popular.

Bazooka was never officially supplied, so most often wealthy friends from the USA brought it to lovers of sweets. Each gum contained an insert with a comic book about the hero Bazooka Joe.

It is worth noting that this chewing gum is now produced in all sorts of variations almost all over the world.

7. Cola



Chewing gum Cola with cola flavor from the Danish manufacturer Dand

Chewing gum Cola with cola flavor from the Danish manufacturer Dandy was quite rare back in those days. Many collectors are hunting for her. There were two versions of the wrapper - with and without a lid.

8. Final



Football fans liked Final chewing gum in every sense

Football fans in every sense liked the Final chewing gum, the inserts of which contained photographs of popular football players at that time. Final was produced by the Turkish company Ulker from the mid-80s for 10 years.

9.Boomer



Boomer had a fairly wide range of flavors - from strawberry to Coca-Cola

Who doesn’t remember this superhero from Spain - with plastic rubber limbs, capable of reaching children falling into the abyss and other interesting things?

It was this chewing gum that produced the biggest bubbles.

Boomer had a fairly wide range of flavors - from strawberry to Coca-Cola. And to the question whether the name of this chewing gum is connected with the popular name of a certain car brand, let specialist philologists answer.

Today, Boomer chewing gum is also available in some countries. Perhaps one day it will return to the markets of our country, crowded with various Orbits and Dirolls.

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