25 examples of "shrinkflation" (26 photos)

Shrinkflation is when a manufacturer reduces the volume, quantity or weight of a product, but leaves the price the same. For example, an entire subreddit of the same name is dedicated to this phenomenon, where users share examples of how greedy companies try to deceive the eyes of customers.





1. "They're getting more creative"



2. Shrinkflation of Dove soap





3. “I always thought it was a joke... Sorry.”



4. "They even got to towels... Same price"



5. “500 grams is no longer the same”



6. "I spent $9 on a large set of colored pencils only to find out they weren't full size. It didn't say that anywhere on the packaging."



7. “Either the dish has grown, or the pizzas have shrunk, because before they fit perfectly.”



8. “The cucumber in a Big Mac is thicker than a cutlet.”



9. “They squeezed my fried fish.”



10. Cola machine vs. What does it show?



11. “I hate these deceptive tactics.”



12. "Four tacos, all the same"



13. “I noticed that the cans were a different shape—taller, but narrower—and found a couple of old ones in the back.”



14. “Where did the rest of the tube go?”



15. "Gatorade uses the same size bottle, but with more indentation."



16. "School Lunch 2022"



17. “Well, yes, no one will notice that one chocolate bar is missing.”



18. “20 tablets less, but 20% more expensive”



19. "Old stock (left) is being discounted to make room for new stock (right), both priced at $7.99."



20. “Big Mac now has more pickles than meat.”



21. "This is false advertising"



22. Less ice cream in the same package, but with an air gap to hide it.



23. “Look, we have new packaging! Pay attention to the new beautiful spikelet! Yes, yes, that’s all, there’s nothing more to look at.”



24. Simple and effective trick



25. "New size, old price"