18 marketing tricks that are on the verge of a foul (19 photos)
Marketers are incredibly cunning people who can sell literally anything (and even more if you ask them nicely)!
They know the psychology of buyers, so they can accurately predict which products will be given the greatest preference on weekdays or holidays. And naive clients don’t even suspect that their every move is being closely monitored.
Salespeople have long realized that almost no buyer is able to resist when he is surrounded on all sides by bright packaging with interesting designs. Therefore, listening to the advice of marketers, manufacturers never try to spare effort and money to create an attractive wrapper. However, behind the beauty there is almost always a downside, which can be seen by removing the beautiful packaging.
It seems like the piece should be a little bigger
Tricky bottom in the package
This is called shrinkage. Companies do this to sell containers that look large but have little volume. This way the goods remain cheap.
This box is sold as a “meter-long Snickers”, although the exact number of bars is written on the side
The new design somehow also affected the size of the chips
Design with a joke
Not producers, but cunning people
The main thing is to display the goods correctly. What if buyers just don’t notice anything?
Now I understand why this box of chocolates was so cheap
I always look by weight. If it doesn't match the stated price, I put the item back.
I'll laugh when they start putting metal weights in the box like they sometimes do with electronics.
Marketing sometimes employs extremely inventive people
Such a big package and so few candies
I expected to buy a whole package of minced meat, but in the end I only received half
Yes, the people selling this are incredible hackers.
Where is justice in this world?
A pot full of disappointment
Surely the person was very surprised when he opened the package
I'd like to eat a piece of Toblerone the size of my face.
Large portions!
Why so much space between cookies?
They may claim that this is to prevent the cookies from breaking or sticking together, but this is clearly nonsense.
Not a gimmick, but a savings!
Where's the promised filling?
Selling air